Play Fun-Libs

 A dynamic gaming ad unit I designed and built for Blue Bunny. At the start of this campaign, the client had been sold on ideas with creative advisement that were technically unachievable in a Rich Media format for multiple reasons. From those initial ideas, I was able to work through a solution for the client that became a branching question and answer game that led phone users to an outgoing URL where the client’s products could be purchased.

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